Melanie Edwards
Founder & CEO

Melanie’s experience spans both the private and public sectors: previous to starting Mobile Metrix, she worked in management for J.P. Morgan, International Data Group (IDG), and as an executive for Key Accounts at AT&T. She launched the Global Technology Corps, a “digital Peace Corps,” with the U.S. Department of State and co-created the United Nations Information Technology Service (UNITeS). Melanie is a Return Peace Corps Volunteer from Togo, Africa, a Reuters Digital Vision Fellow at Stanford University and an Echoing Green Fellow, PopTech Fellow, SOCAP Social Entrepreneur, AVINA Partner and Fast Company Innovation Agent. Melanie is also an adjunct professor of Social Entrepreneurship at Stanford University. She graduated magna cum laude from Washington University and received her Masters in international business and economic development from The Fletcher School at Tufts University.

Dilyana Dimova, Ph.D.
Senior Research Fellow

As head of research, Dilyana designs questionnaires, analyzes data and contributes to identifying the greatest needs in surveyed communities. She has applied her economic background and econometric modeling skills to areas as diverse as healthcare, welfare benefits, education and macroeconomic development. Currently an economist at the International Monetary Fund, Dilyana has worked on education reform at the Hoover Institution at Stanford and on productivity and crisis propagation in transitional countries at the OECD.  She has authored papers on financial liberalization and health and income inequalities in emerging economies for which she was awarded the Anna Laura Myers Award for Excellence in Research. She holds a Bachelor degree from Stanford University and a PhD from Oxford University, both in Economics. Dilyana is a native of Bulgaria.

Muriel Soupart
Business Development

Muriel is responsible for business development. She has over 15 years experience in strategy and marketing acquired in management consulting at Bain & Company and consumer goods industry across Europe, Asia and Latin America at Coca-Cola and GSK Nutritionals. Since her move to Brazil begin 2014, Muriel has decided to dedicate part of her career to social impact. She holds a master of Business Engineering from Solvay Business School, Brussels.

Joana Gouvêa Vieira
Finance & Administration Manager

Joana is responsible for the company’s administration, including human resources, legal and finance. In 2011, Joana co-founded the largest movement to mobilize resources for victims of the 2010 flooding in Vale do Cuiabá, Rio de Janeiro, which claimed hundreds of lives and displaced thousands from their homes. After this experience, she decided to dedicate her life to social change and impact. Joana holds an MBA and economics degree from FGV of Rio de Janeiro.

Alexander da Silva Carlos
Operations & Technology Manager

Since the launch of Mobile Metrix in Brazil, Alexander Carlos brings his experience as a Mobile Agent™ Team Leader to coordinate the organization’s field operations. By connecting local, community leaders with Mobile Metrix services, he helps maximize the impact of data collected. Alexander has 17 years of experience in social and digital inclusion and sustainable development in underserved communities in Brazil. Previously, he was the Technology Coordinator at CEACA-VILA, Operations and Technology Coordinator at CDI, and Manager of Operations at the Instituto Gente Integrada, and today he is a consultant at the Instituto Moinho Cultural, where he is implementing a digital inclusion and social development program. A native of the underserved community of Morro dos Macacos, in Rio de Janeiro, Alexander completed technical school in Information Technology.

Dawn Powell
Marketing Manager

Dawn is responsible primarily for marketing and supporting business development. She has experience in Investor Relations and Business Development for a Brazilian private equity firm, along with a passion for international development. As a Fulbright Scholar, she published original research on Chinese investments in Brazil. Dawn graduated Phi Beta Kappa from The University of Southern California with a B.A. in International Relations. She is also a StartingBloc Fellow.

Andrew Forrester
Finance Consultant

Andrew draws upon his experience in consulting for Ernst & Young, and his current position in Private Equity to work with the finance team in developing internal controls and FP&A Standards. He earned a B.S. in Finance at the University of Texas and holds his Certified Fraud Examiner (CFE) license.  He has worked and volunteered in emerging countries across Africa and Latin America, and has a passion for social development.

Andrew Hessert
Operations Manager

Andrew has worked in field research and operations at Mobile Metrix, and managed the implementation of the company’s first project in the Northeast Region of Brazil. Andrew brings to the team extensive experience in working with underserved populations. Andrew worked in employment training at a 2-year college serving low-income students, and separately at a sober reintegration home for ex-convicts. He has worked with youth in Uganda and Honduras, conducted ethnographic research in the favelas of Salvador, Brazil, and spent time as an assistant researcher at PUC-Rio in the department of social service. He holds a BA in Anthropology from the University of Notre Dame.

Michelle Estevan de Macedo
Operational Assistant

Michelle Estevan joined Mobile Metrix first as a Mobile Agent™ and then a Team Leader. Today, she is an Operational Assistant for Mobile Metrix. A social entrepreneur in Rocinha, Michelle co-founded the Recycling Station program, where she makes brooms out of recycled plastic bottles. She is currently finishing school and hopes to continue her studies in Business Administration at the university level.


  Melanie Edwards (Chair) Founder & Chief Executive Officer, Mobile Metrix


Melanie Edwards (Chair)

Founder & Chief Executive Officer, Mobile Metrix

  Pamela Hartigan Director, Skoll Centre for Social Entrepreneurship, Saïd Business School at Oxford University


Pamela Hartigan

Director, Skoll Centre for Social Entrepreneurship, Saïd Business School at Oxford University

  Erin Krampetz  Co-Founder and Global Community Director, Ashoka U


Erin Krampetz 

Co-Founder and Global Community Director, Ashoka U

  Candace “Cindy” Lessa Consultant and Coordinator, Network of Independent Funds for Social Justice - Brazil


Candace “Cindy” Lessa

Consultant and Coordinator, Network of Independent Funds for Social Justice - Brazil


Scott Smith
Partner, Hanson Bridgett LLP

Lynne Twist
Founder, Soul of Money Institute
Co-Founder, The Pachamama Alliance

Terry Winograd
Professor Emeritus of Computer Science, Stanford University
Advisor, Google

Cheryl Dahle
CEO, Flip Labs
Founder, Social Capitalist Awards, Fast Company

Anna Marcondes Faria
Community Leader
Founder & Executive Director, Community Center of St. Lidia

R. Paul Herman
Founder & CEO, HIPinvestor

Sara Olsen
Founder & CEO, Social Venture Technology Group

Special Thanks

Alina Adams  •  Hanson Bridgett LLP  •  The Bunker  •  Maria Cavalcanti  •  Confirmit  •  Volker Heistermann  •  Melinda Henning  •  Andrea Janer  •  Kraido  •  Andre Mantelli  •  Mustard Square  •  Daniella Pontes  •  Fabiana Valente  •  Veirano Advogados  •  Marc Wernick  •  Phyllis E. Whiteley

We would also like to thank our many volunteers over the years.